A full web site build typically involves creating a website from scratch. This includes designing the layout, choosing the color scheme, creating the user interface, and coding the website with HTML, CSS, and JavaScript. It also involves creating the content, such as text, images, and videos, and optimizing it for search engines. Additionally, a full web page build may involve setting up a content management system (CMS) to allow for easy editing and updating of the website. Overall, a full web page build requires a combination of design, programming, and content creation skills to create a high-quality website.